Jump to navigation. Google has finally unveiled one of its music streaming services YouTube Music in India. While there are number of music streaming services in India now, the arrival of YouTube Music is good news for Indian users. Even though YouTube Music, by the virtue of the content that it provides - music videos, live concerts, and cover songs - is unique, in India it also competes with a host of other music streaming services including Google very own Google Play Music. And like most of these music-streaming service, it also comes with an ad-free version called the YouTube Music Premium, subscription to which is available a price of Rs 99 per month. Notably, apart from launching the YouTube Music, YouTube last night also launched the YouTube Premium in India, which not only hosts the video streaming giant's extensive catalogue of music videos but it also includes the original content by the company. In case this talk about YouTube and its many avatars has boggled your mind, here is an explainer that will clear all your doubts:.
What is YouTube Music?
The company announced major changes to its streaming lineup on May 24, including a reimagined YouTube Music service , and as of Monday, June 18, those new services have gone live in the United States and 16 other countries. But there are some real lingering questions left unanswered after the dust settled. We reached out to Google to clarify the details of its new service, as well as how it affects Google Play Music, which is the default music app on many Android phones. Google has two music streaming services : Google Play Music , which launched in , and YouTube Music , which debuted in It has access to thousands of playlists, songs, albums, artists, and more, and it has neat features like the ability to search for songs via vague descriptions or lyrics. YouTube Red is now called YouTube Premium , and it will still provide an ad-free experience across all of YouTube, along with background play, the ability to download videos to watch offline, and access to YouTube Originals. So to break it down: YouTube Music lets you stream music with ads. YouTube Music Premium lets you stream music without ads, and has a few extra perks.
What’s going on?
In addition, Google Play Music, the other subscription streaming music service from the same parent company as YouTube, will be going away eventually. But free users on YouTube Music can play specific music on demand, they have unlimited skips, and can play specific songs in playlists. YouTube is the internet's biggest video site, with more than 1. Much of that "viewing" is actually music listening, as music videos consistently rank among the most popular clips on YouTube, making it one of the biggest single sources of music listening worldwide. In theory, that gives YouTube a unique position to recruit people to music subscribers. If there was ever a company that could build a successful subscription business, it would be YouTube," Lyor Cohen, YouTube's head of music, said this week in an interview. YouTube has never disclosed how many people subscribe to YouTube Music or YouTube Red, for that matter , but its subscription music service has largely existed in the shadow of Spotify , the biggest streaming music service with 75 million paying members, and Apple Music , with its closest competitor with 40 million subscribers. In a counterintuitive move, the music app from the world's biggest video service will be largely devoid of video. On the app's homescreen, you scroll past shelves and shelves of recommending music and playlists -- individualized selections of new releases, a My Mixtape personalized playlist, collections similar to an artist you've been listening to a lot lately, a selection called Throwback Jams -- before you get to recommended music videos and professional clips of live performances. Jay Fowler, YouTube Music's head of product, described the service as "deeply personalized," pulling from all account history on YouTube.
With the paid version, subscribers do not receive ads, can play songs in the background and can download songs and music videos for offline listening. The streaming service is now available in 78 countries, bringing it almost on a par with market leader Spotify, which is in 79 markets. However, YouTube Music had reportedly over 15 million paid subscribers in May , a far cry from Spotify, which reported million paid users last month.